Recent LinkedIn posts

Read more about how TradeTracker reinvented Affiliate Marketing and how this can increase your revenue.

« Smart Food. No Junk Food. »
YFood Labs GmbH ( have selected as their affiliate marketing partner for their european development in 8 countries (FR/UK/ES/IT/NL/PL/CZ/SE).
We are all thrilled to start the collaboration !
Thanks to: Noel Bollmann, Cyrielle Richter and Polina Micheva

Latest Videos

TUI about TradeTracker

Real Attribution Launch Event With Launch Partner TMG

We’re Global

TradeTracker is internationally present, and as members of the online community, we know better than anyone the internet’s ability to make national borders irrelevant.

Our global office presence helps us remain approachable and relevant to individual national markets, while also opening a network of potential international partners.

An ambition to grow has led to our presence in over 19 different countries, while we continually make plans for our next big venture.

North America


Find the latest news from the performance marketing industry, tips and tricks on how to better your affiliate marketing, in depth topic analysis by our selected opinion leaders and a glimpse of life inside TradeTracker around the globe.

Global Ecommerce Summit 2016

Volodymyr Babak
Volodymyr Babak

Arriving on sunny Sunday afternoon in Barcelona you immediately feel the energy of this vibrant city. We’re excited to come here for the Global Ecommerce Summit 2016!

The program comprises a wealth of information from how policy makers are working making our lives easier in regards to cross-border online shopping, all the way to why we should drop the E from ecommerce. Wonderful introductions by Just Eat and Desigual and a fresh look on how technology influences the Fashion industry by Jonathan Chippindale. Successful entrepreneurs like Julian Callede from sharing their story and an award show with winners like Nike, Zalando and Onepiece. Congratulations to you all!

Sessions held throughout the day covered interesting statistics on the size of our ecommerce ecosystem on both local and international levels – where Alibaba’s presentation on their achievements in China blew everyone off their chairs. Although many in our industry know the concept of Singles’ Day, achieving an astonishing 6,000 transactions per second, generating $14 billion of turnover in just 24 hours, all from a self-made event that’s only five years old is truly a remarkable achievement and inspires everyone to look for new opportunities continuously. To put this in perspective, this represents almost 3% of Europe’s total (!) ecommerce turnover.

Key takeaways from the sessions were that although multi-channel or omni-channel has been a hot topic for many over the past years, only a few have really succeeded to seamlessly align all channels. Although very cliché, it’s imperative to listen to your customers and follow their journeys to purchase. Lego is one of the exceptions, working constantly on improving their offering. They are successful in their achievements by creating user stories and how they interact with the brand. Aligning these user stories with an online and offline offering they have mapped out every possible path to purchase. Secondly, as Johnathan boldly pointed out: to be competitive in the future, don’t think about the here and now. Don’t even think about tomorrow. Think about the day after tomorrow.

As consumers become more and more demanding, it is imperative for companies to keep innovating. We have seen some nice developments and will make sure to incorporate them to our wonderful business, facilitating our clients’ growth in the future.

You might like...

Transavia continues expansion with TradeTracker

We are pleased to announce that Transavia has expanded their operations with TradeTracker to three new markets, following a positive collaboration since they launched on the network in 2018, the airline is now live in 9 markets across Europe. Thanks to strong results in the Netherlands and France, showing an 800% increase in the number [...]

Find out more

Show consumers some love this Valentine’s Day

The day of love and romance is almost upon us! Friday the 14th of February is known to many around the world as Valentine’s Day, a day to celebrate the love we have for our partners, family and friends. Whilst not everyone is too keen on the day from a personal perspective, Valentine’s Day still [...]

Find out more

Google Chrome and 3rd party cookies

Following Google’s announcement about its new privacy sandbox initiative, and the updates around http:// and https://, Google also made the announcement to make 3rd party cookies obsolete. Following Apple’s Safari and Mozilla’s Firefox, this comes as no surprise that Chrome, the most commonly used browser in many countries, would soon make an announcement about their [...]

Find out more

Google Chrome updates and what they mean for you

Google has made it no secret that they plan to phase out unsecured content over the next several releases. This started with Chrome 79, released fully in December, and will continue until Chrome 81 is released in March. What this means for any site currently on the web, is content displayed in http:// will no [...]

Find out more